BRAND DEFINITION: 3 Aspects to Clarify
What makes a brand is the experience you have to offer. This can be defined by three aspects: 1. Purpose What you offer and why. 2. Context Where, when and to
NEWS & TIPS
Latest news about us.
Ideas and tips for your brand.
BRAND BUILDING: Our Process
We work to create singular branding and creative strategy with the conviction that each company is unique. Over time and experience, we implemented a process that allow us to consistently
BRANDING CREATION: A Successful Process
We translate your brand vision, ambition and ideas into brand direction, identity and products. To increase the chances to get a successful and efficient result, it is necessary to do
BRANDING CREATION: How We Do It
When working on building the foundations to your brand, there are many aspects to consider before creating anything. When working with us, we go through the 4 following steps: 1.
BRAND DIFFERENCIATION: 4 key points to consider
What makes a brand stand out is a combination of the 4 following aspects: How it is seen by its customers Its PERSONALITY Tone of voice, traits and characteristics
BRAND BUILDING: The 4 foundations you need
Building a brand is like a pyramid: the foundations need to be solid before starting the next level. Here a step by step the levels you need to complete. 1.